During my 12 years at Abrams, I conceptualized, acquired, art directed, and edited craft, creativity, and lifestyle books for my eponymous imprint, publishing 10 – 15 titles annually. I also collaborated with the sales, marketing and publicity departments to develop and implement strategies to market and publicize the imprint and our books; launched an e-book program; developed and maintained relationships with authors, agents, packagers, foreign publishers, photographers, graphic designers, and freelance editors; and represented the imprint in the media and at events throughout the country.